XELJANZ Ulcerative Colitis

Xeljanz UC DTC Website

XELJANZ UC DTC Site is one of the websites I worked on while at Wunderman. It has been in development for 1.5 years. This website is set to launch in April 2019. This is our largest XELJANZ site as it provides all the consumers with knowledge on why they should choose XELJANZ and why XELJANZ is right for them. Its purpose is to inform and educate the public on XELJANZ/XELJANZ XR, its benefits, risks, and how to easily begin and afford treatment with XELJANZ. For ulcerative colitis (UC) patients, XELJANZ is the only pill treatment available on the market. You will see a variety of interactive elements and modules throughout the site such as a quiz, carousels, video, etc.

CLICK THE ABOVE VIDEO TO PREVIEW THIS SITE.

Xeljanz UC Symptom Tracker

CONCEPT

This is a unique piece tailored to the UC patient on Xeljanz. This print piece targets those patients who are in the beginning stages of their Xeljanz treatment. It encourages the user to "effortlessly" track their UC symptoms with the hopes that their condition improves and they will continue their Xeljanz prescription.

Xeljanz AT-Approval Banners

CONCEPT

Featured is a banner ad that I concepted and designed. This banner was built out into all standard banner sizes—728x90, 300x250, 300x600, and 160x600. This tactic is still in legal review.